Author: Team A&B

Have you ever wondered why you only see content from 10 brand pages on your News Feed even though you’re following tons of them?  If you use Facebook on a daily basis, one thing that you might want to understand is the Facebook algorithm.

In this blog, we would like to help you understand how your Facebook posts get viewed on Facebook. Hence, we’re collecting all the important Facebook algorithm factors and changes and placing them here for easy reference.

Continue reading “How does Facebook decide what you see on your News Feed?”

Pinterest.

If you haven’t heard about it, please move the rock away from on top of your head.

Maybe you think you haven’t used Pinterest, but you probably have. Indirectly. But you have. When you search for an image on google, a good percentage of the images are from Pinterest.

Pinterest is a “social media platform” where people pin images (ideas or products) on web-based bulletin boards. The platform works well as we connect faster than text as we are visual learners. The site was earlier a place for DIY projects and craft ideas. But, in the past few years, it has evolved into a very different platform. The reason why we mentioned it as a social media platform in finger quotes is that Pinterest serves as a much more useful platform.

A platform to search on?

Continue reading “Pinterest and its Growth in India”

“Fonts” a single element that can add a charm to your design or can completely ruin it. The mistake that anyone should not make is to underestimate the power of FONTS.

In this article, we will take you through a step by step guide on how to use fonts to boost your social media performance.

Continue reading “Step By Step Font Guide To Boost Social Media Performance”

The social network for doers, Pinterest has opened up advertising for advertisers.

Here is an introductory video to how it is relevant for brands.

Continue reading “Pinterest Ads for Brands”

You are already aware of the Great Indian Ban Culture! Whether it’s about preserving culture or due to some other obnoxious reasons, the Indian government has already gone beyond the limits banning a plethora of things.

Continue reading “Time to say bye to the Most Offensive Memes – End of the Dank Era”

Always wanted to advertise your brand on IPL but never had the kind of money to advertise on TV?  Here ’s your chance to do so on Hotstar.

Continue reading “Advertising Your Brand On Vivo IPL Hotstar.”

So, when you open an e-commerce website which thing do you notice first? “image” would be your answer. Research says people remember 80% of what they see it means visual communication is better than text. Imagine you are randomly scrolling your Facebook feed and some clothing e-commerce website Ad comes which has a great image of the guy wearing a shirt.

Continue reading “How does great photography improve conversions on your E-commerce site?”

Chatbots are the most powerful technology for business in the world. Chatbots are robots developed programmatically that imitate human conversations including text, images and videos. People nowadays using chatbots in website, social media. Continue reading “Chatbots, what they are and how brands can use them?”